Wednesday, February 25, 2015

Remix Manifesto Debrief





  • Manifesto
    • Culture always builds on the past
      • i.e. folk culture
    • The past always tries to control the future
      • recording industry, copyright
    • Our future is becoming less free 
      • do you agree?
    • To build free societies you must limit the control of the past
      • is doing remix an act of activism?

  • “It’s part of evolution” - how does this relate to our study of memes?
    • “We have a mouse disease” 
    Why is a critical take on capitalism important to this issue?
    • What used to be free culture is now used as a means for corporations to make a profit - everything can be commodified in a society ruled by the “free” market
    • Culture Jamming - corporations don’t ask us if we want to hear their pitches, why should we ask them?
      • Culture jamming (sometimes guerrilla communication) is a tactic used by many anti-consumerist social movements to disrupt or subvert media culture and its mainstream cultural institutions, including (but not limited to) corporate advertising. It attempts to "expose the methods of domination" of a mass society to foster progressive change. Culture jamming is a form of subvertising. Many culture jams are intended to expose questionable political assumptions behind commercial culture. Tactics include re-figuring logos; fashion statements; and product images as a means to challenge the idea of "what's cool." Culture jamming often entails using mass media to produce ironic or satirical commentary about itself, commonly using the original medium's communication method."





































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